YSU alumni wins national award


Staff report

YOUNGSTOWN

Youngstown State University’s alumni magazine, YSU Magazine – a Magazine for Alumni and Friends, has been recognized with a Silver Award in the national 2016 Collegiate Advertising Awards competition.

It’s the second time in three years the magazine, published biannually by YSU’s Office of Marketing and Communications, won national recognition in competition with print publications produced by other universities nationwide with enrollments in the 10,000 to 20,000 range.

Cynthia Vinarsky Hixenbaugh is magazine editor, and the staff includes Ron Cole, YSU public information officer; Joel Lewis, university photographer; Andrea Tharp, assistant editor, social media; Angela Ireland, advertising and publications coordinator; and YSU’s Creative Digital Design Team.

The award-winning issue, published last fall, features a cover story titled “Entrepreneurial Spirit, Penguin Style,” profiling 10 YSU alumni entrepreneur business owners.

The Collegiate Advertising Awards is an elite national program that aims to recognize talented marketing professionals for excellence in all forms of advertising, marketing and promotion specific to higher-education products and services.

In all, more than 900 entries were received for this year’s competition.

Judging is performed by a panel of design and education marketing professionals with decades of combined experience.

Entries are judged on the basis of creativity, layout and design, typography, production quality, message effectiveness and overall appeal.