Former Sheet and Tube official to lecture


Staff report

LIBERTY

Steel industry pioneer Bill Farragher, known as the creator of the Youngstown Sheet and Tube trademark, will share his “Memories of a Lifetime” in a program at 10 a.m. Saturday at Kravitz Deli’s meeting room, 3135 Belmont Ave., for the William Holmes McGuffey Historical Society.

The talk is free to the public, but a good-will offering will be accepted. Reservations are suggested; call Richard S. Scarsella, WHMHS president, at 330-726-8277.

Farragher is a Youngstown native who lives in Canfield. He is a graduate of South High School and Ohio Wesleyan University.

He pursued graduate studies at Kenyon College, where he was a Rockefeller Scholar, and the University of Madison, where he was a teaching assistant.

He was director of marketing for both Youngstown Sheet and Tube and Magnecord Corp., and marketing manager for McDonald Steel Corp. He also was president and owner of Farragher Marketing Communications and professor of marketing at what in now Youngstown State University.

Farragher is most popularly known for the iconic design and implementation of a marketing campaign centered upon the Youngstown Sheet and Tube trademark, which encompassed an open-hearth blast furnace orange and black bucket, similar to one used in the steel-making process.

The symbol is now used by the Youngstown Steel Heritage Museum.