Youngstown, Jackson-Milton schools buy TV time for self-promotion


Staff report

Two Mahoning County school districts have taken to the small screen to attract students.

Both the Youngstown City and Jackson-Milton school districts are running television commercials.

Youngstown’s promotes its specialty programs including the Chaney Visual and Performing and Science, Technology, Engineering and Mathematics Campus.

Jackson-Milton’s touts its academics and extra-curricular activities, encouraging students from outside of the district to apply through open enrollment.

“Our hope is to get students to come back to the school district,” said Youngstown Superintendent Connie Hathorn. “We’re trying to show the good things that are going on in the district.”

It’s the first year Youngstown has used television to promote its message.

This marks the third year that Jackson-Milton has advertised on television.

A few years ago, Jackson-Milton’s enrollment was down, said Superintendent Kirk Baker.

Read the full story Monday in The Vindicator and on Vindy.com.