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Poland native helps build how-to website
By Karl Henkel
An area native has collaborated on a new online venture called MentorMob, a how-to website.
Kristin Demidovich, a Poland native and director of marketing for MentorMob, says the site, which launched on Halloween, helps Internet users by sifting through the millions of Web results that appear in Google searches.
“Normally in search results, you get pages and pages of results,” said the 29-year-old Cardinal Mooney graduate. “And even then you don’t know if they are a good article or video.”
MentorMob research found that 66 percent of time spent learning via the Internet is wasted searching for the right websites, articles and videos.
“The whole concept is an online way to learn what you want to learn and teach anything you love,” Demidovich said. “MentorMob organizes all of the online content in the order you should learn it.”
Demidovich compares the website to Wikipedia, where the audience can change and dictate content based on public opinion.
In other words, it’s not the greatest source for academic projects but can be used as a tool in addition to classroom learning.
“It’s more engaging,” she said. “You can learn how to learn about a topic like physics.”
It’s been a year in the making for Demidovich and 11 others who make up the staff of MentorMob, based in Chicago.
The group already is working with Columbia College and Northwestern University, both in Chicago, where professors and faculty members can privatize “playlists,” or search the results that appear when searching on MentorMob, to meet their teaching needs.
“Our main vision is that one day MM will be the place to come to learn academically or for hobby,” Demidovich said. “I’m pretty excited to see how big this can grow.”