MySpace makeover after exec shake up

LOS ANGELES (AP) — Long ago lapped by Facebook in popularity and with fast-growing Twitter on its tail, MySpace is planning a series of updates over the next months that will link its users' posts to the other social networking sites more easily and carve out its niche as an entertainment hub more clearly.

Those changes, among others, were unveiled by co-presidents Jason Hirschhorn, 38, and Mike Jones, 34, this week after the abrupt departure of CEO Owen Van Natta in February after just 10 months on the job.

MySpace's goal is "making sure we return to the consumer zeitgeist," not merely competing feature-for-feature with other social networks, Jones said in an interview.

Jones and Hirschhorn, who once shared a single office with Van Natta and now remain in it together, declined to comment much on Van Natta's departure, other than to say his decision to leave was between him and Jonathan Miller, the chief digital officer for MySpace's parent company, News Corp.