MERCER COUNTY New logo, slogan are unveiled



The state gave the county money to design the logo.
MERCER, Pa. -- A new logo, brochure and slogan to promote tourism in Mercer County were unveiled Wednesday in the rotunda of the courthouse.
Mercer Mayor Steve VanWoert devised both the winning logo and slogan for the county. The new logo shows a map of Pennsylvania with Mercer County magnified under a glass. The slogan is "A Pennsylvania You Never Knew Existed." More than 20 people submitted entries for the logo and slogan.
The brochure outlines Underground Railroad, Shenango River Corridor and Town and Country Driving Tours, as well as a county map, a list of places of interest and tips.
Result of grant
Bill Philson, executive director of the Mercer County Historical Society, said the logo, slogan, brochure and Web site were all the result of a $20,000 Pennsylvania Department of Economic and Community Development grant awarded to the Mercer County Cultural Coalition.
The coalition is a group of county historical and civic groups as well as museums and local officials. Members include historical societies from Grove City, Greenville, Sharpsville, Mercer and Mercer County, Stoneboro, Hermitage and Wheatland, as well as other conservation groups and public officials. He said they hope to apply for more grants in the future
Guest speaker for the announcement was Dr. David Armour, an expert in American Colonial history who grew up in Grove City and returned there to live after his retirement two years ago. He recounted that in 1998, the coalition was formed as an effort to bring together historical societies in Mercer County. The coalition was formed and held meetings, but had no money until 2004 when Peggy Mazyck, director of Mercer County's Visitors and Convention Bureau suggested the grant application be made.
The self-driven tour brochure was written by Philson and Christy Hunter Hall, and Reeves Information Services designed the Web site and brochure. The Mercer business Signs of an Art Attack put the logo onto signs, which will be distributed throughout Mercer County.