A new image ad campaign debuts with legends Fireball Roberts and Lee Petty competing in a hair-

A new image ad campaign debuts with legends Fireball Roberts and Lee Petty competing in a hair-raising fantasy race against modern drivers like Dale Earnhardt Jr. and Jeff Gordon. Call it a compromise. As this fast-growing sport goes mainstream, NASCAR is concerned about eroding its loyal fan base while trying to reach new markets. C2.
Brian Vickers, the 20-year-old reigning Busch Series champion, is where the smart money is for the Nextel Cup rookie of the year, even though this year's six-deep crop of newcomers is arguably one of the best and most diverse in NASCAR history. C2.
It was February 11 years ago when J.D. Gibbs first worked on his dad Joe's Winston Cup car. Today, J.D. will be back for the Daytona 500, but this time as the man in charge of the Joe Gibbs racing team, having moved up after his dad abruptly returned to the NFL. C2.
2004 NASCAR schedules, C2.
NASCAR poster, C14.