Thursday, August 28, 2003
HARLEY
Companyprofile
William Harley and Arthur Davidson publicly debuted their first motorcycle in 1903. Since then, the company has grown considerably:
Employees: 7,100.
Dealerships: 1,300.
Harley Owners Group members: 750,000.
2002 sales: $4.1 billion.
2002 profit: $580 million.
2002 motorcycle shipments: 263,653.
Locations: Harley's corporate and sales offices are in Milwaukee. Harley makes the Dyna Glide, Sportster and VRSC models in Kansas City, Mo., and its Softail and Touring models in York, Pa.
Buell Motorcycle makes three models of sports bikes in East Troy, Wis.
The company also has facilities in Wauwatosa, Franklin, Menomonee Falls and Tomahawk, Wis., and in Lincoln, Ala.
Source: Harley-Davidson 2002 annual report and Web site